Privacy Policy

Last updated: 18/09/2024

Introduction Eye Guard Optics LTD (“we,” “us,” “our”) operates the website eyeguardoptics.com (the “Site”) and is committed to safeguarding the privacy of our users (“you,” “your”). This Privacy Policy explains how we collect, use, share, and protect your personal data when you interact with our Site and services. By using our Site, you agree to the collection and use of information in accordance with this policy.

We are committed to complying with the General Data Protection Regulation (GDPR), ensuring that your privacy is protected.

Data Controller Eye Guard Optics LTD

For GDPR purposes, we are the “Data Controller” of your personal data.

1. Information We Collect

We collect the following categories of personal data:

1.1 Personal Identification Data:

  • Name
  • Email address
  • Shipping/billing address
  • Phone number
  • Payment details (via third-party payment processors)

1.2 Browsing and Usage Data:

  • IP address
  • Browser type and version
  • Time zone settings
  • Interaction data (pages visited, products viewed)
  • Cookies and similar tracking technologies

1.3 Transaction Data:

  • Records of purchases made on the Site, including order details and payment history.

2. How We Use Your Data

We collect and use your personal data for the following purposes:

2.1 Providing Services and Fulfilling Orders:
We use your personal information to process orders, deliver products, and manage your account.

2.2 Communication:
To communicate with you about orders, offers, promotions, or customer service inquiries.

2.3 Personalization:
To customize your browsing experience on our Site, such as recommending products based on your preferences or past purchases.

2.4 Marketing:
With your consent, we may send you promotional materials, newsletters, or product updates. You can withdraw your consent at any time by clicking the “unsubscribe” link in our emails or contacting us directly.

2.5 Legal Compliance and Protection:
We may process your data to comply with applicable laws, regulations, and legal processes or to defend against legal claims.

2.6 Site Improvement and Analytics:
To understand user interactions, monitor performance, and improve our Site, including the use of cookies and analytics tools.

3. Legal Basis for Data Processing

We process your personal data based on the following legal grounds under the GDPR:

  • Performance of a Contract: When you purchase products from us or register on the Site, we process your personal data to fulfill our contractual obligations.
  • Consent: For marketing communications, we rely on your explicit consent. You can withdraw consent at any time.
  • Legitimate Interests: We may process your data to improve our services and protect our Site from fraud or security breaches.
  • Legal Obligations: Certain data processing may be necessary to comply with legal and regulatory obligations.

4. How We Share Your Data

We do not sell your personal data. However, we may share your data with trusted third parties in the following circumstances:

4.1 Service Providers:
We use third-party providers to assist with payment processing, order fulfillment, email communications, and website hosting. These providers are GDPR-compliant and only have access to data necessary to perform their services.

4.2 Legal and Regulatory Requirements:
We may disclose your data if required by law, regulatory authorities, or to protect our rights, property, or safety, or that of others.

4.3 Business Transfers:
In the event of a merger, acquisition, or sale of all or a portion of our business, personal data may be transferred as part of that transaction.

5. Data Storage and Retention

We store your personal data securely, using encryption and other security measures to protect it against unauthorized access, alteration, or destruction. Your personal data will be retained for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.

Retention Periods:

  • Order Data: We retain order-related personal data for 7 years to comply with accounting and legal obligations.
  • Marketing Data: If you consent to receive marketing materials, we will retain your data until you opt out.
  • Browsing Data: Retained for up to 12 months unless anonymized for analytics purposes.

6. Your Rights Under GDPR

As a data subject under GDPR, you have the following rights regarding your personal data:

  • Right to Access: You may request a copy of the personal data we hold about you.
  • Right to Rectification: You can request correction of inaccurate or incomplete data.
  • Right to Erasure: You can request the deletion of your personal data where there is no legitimate reason for us to retain it.
  • Right to Restrict Processing: You can ask us to stop processing your data in certain circumstances.
  • Right to Data Portability: You can request your data be provided to you or transferred to another service in a structured, machine-readable format.
  • Right to Object: You may object to the processing of your data based on legitimate interests, including marketing.
  • Right to Withdraw Consent: If processing is based on your consent, you can withdraw it at any time without affecting the legality of processing carried out before withdrawal.

To exercise any of these rights, please contact us at. We will respond to your request within one month of receiving it.

7. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to enhance your browsing experience and improve functionality. Cookies are small text files stored on your device when you visit certain websites. They help us:

  • Remember your preferences
  • Track site performance
  • Provide personalized recommendations

You can control or disable cookies via your browser settings. Please note that disabling cookies may affect your ability to use some features of the Site.

For more information, please see our Cookie Policy [provide a link to a detailed cookie policy].

8. Data Security Measures

We take data security seriously and implement a range of technical and organizational measures to protect your personal data, including:

  • Encryption: We use SSL/TLS encryption to secure data transmitted between your browser and our servers.
  • Access Control: Only authorized personnel have access to your data.
  • Regular Monitoring: Our systems are regularly tested for vulnerabilities to maintain the security of your personal information.

Despite our efforts, no online data transmission or storage is completely secure. We cannot guarantee absolute security but strive to protect your data to the best of our ability.

9. International Data Transfers

We are based in Mauritius, and your data may be processed outside of the European Economic Area (EEA). In such cases, we will ensure that adequate protections are in place to safeguard your personal data, such as using standard contractual clauses approved by the European Commission.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. We will notify you of any material changes via email or a prominent notice on our Site. Please review this policy periodically for any updates.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

Eye Guard Optics LTD

This privacy policy ensures that your website is compliant with GDPR and other data protection laws, providing transparency and building trust with your customers.